Career in Graphic Design
DOT #141.061-038, 141.061-018, CIS #4724, OES #34035, 34038
- Create artwork for newspapers, magazines, books, media,
display, brochures, logos, packaging, and web design
- Create original designs and layouts for print or multimedia
- Operate a variety of computers and digital equipment in the production of design materials
- Work with photographs, text, and artwork to create original solutions to graphic design challenges
- Use digital typesetting and prepress production techniques
- Develop ideas, prepare sketches, select colors and typefaces for print or electronic publishing
- Produce original illustrations, logos or photographs
- Work often includes overtime to meet client deadlines
- Freelance opportunities available to those with business skills
Aptitudes and skills:
- Ability to visualize finished design
- Ability to distinguish colors and typefaces
- Artistic skills
- Creativity and problem solving
- Computer skills and ability to learn new technology
- Ability to make visual comparisons and see slight differences in shapes and shades
- Knowledge of design, typography, photography, printing and electronic media including internet communications
- Understanding of copyright laws
- Command of words to present information and ideas clearly
- Spelling and ability to proof materials for accuracy
- Ability to make decisions based on experience
- Ability to work quickly and accurately
- Organizational skills
- Ability to communicate clearly and work with a group
- Respond positively to suggestions from others
Education and training:
- Training in art, design and digital imaging techniques at a two-year or four-year institution
- Proven skills learned both on the job and in coursework
- Portfolios are shown to prospective employers to demonstrate concepts and abilities
- Working knowledge of a variety of industry standard software must be gained on an ongoing basis
- In the long-run, employment of graphic designers is expected to grow rapidly in Oregon.
- The short-term outlook depends on the economy and the amount of money spent on advertising.
- There is a surplus of entry-level designers with inadequate training and computer skills.
- Creative individuals with technical expertise in a variety of software and media face unlimited possibilities. Web design is a growth area, but is often more technical than creative.
- Employment opportunities are based on the presentation of a portfolio of work demonstrating creativity and technical skills.
- Freelance and distance working is widely available,
making it a flexible work environment for those
willing to work hard to succeed in a competitive field.
- Pay and availability of benefits varies widely.
- Entry level wages average $11.25 per hour in Oregon.
- Top Oregon average is $23 per hour.
- Wages are generally higher in Portland, with a few top designers earning $90 per hour and more.
- Nationally, the average wage is about $17.20 per hour.